Basics of science communication

LanguageEnglish
Target groupPhD candidates, PostDocs
FormatE-Learning

The National Institute for Science Communication gGmbH (NaWik) has been teaching scientists, students and professional public relations workers the basics of good science communication for over ten years.
In the e-learning course “Basics of  science communication” you can strengthen your communication skills. This starts with thinking in terms of target groups and reflecting on your own communicative goals and extends to mastering practical communicative techniques.

Contents 

  • Dimensions of good science communication – the NaWik arrow: Target group, goal, topic, medium and style
  • Science and the media
  • Actors and their roles
  • Basic rules for comprehensibility
  • Trust in science
  • Guidelines and possible pitfalls

Learning objectives

  • Knowledge of the functions of external science communication
  • Overview of stakeholders, their roles and interactions
  • Development and consolidation of core competences

Methods

  • 14 modular learning units
  • Integration of animations, videos and various exercises

The e-learning can be accessed online at any time and can be flexibly integrated into everyday working life. You will receive online access to the course, which you can complete independently.
The course content is activated for six months from the time of enrolment. The individual course modules can be continued and repeated at any time during this period. You will receive a reminder before the end of the utilisation period.
Once you have completed all modules of the course and passed the final test, you will be issued with a certificate of attendance, which can be accessed in the respective user account.